Africa’s e-learning market witnesses double-digit growth

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Since 2011 to 2016, Africa’s e-learning market sales have doubled, reaching around $513 million, according to a recent report released by the market research firm Ambient Insights.

Largest e-learning market

South Africa is Africa’s largest e-learning market, along with Angola, Nigeria and Tunisia, while Senegal, Kenya, Zambia and Zimbabwe have posted a 25% annual e-learning market growth, the report indicated.

“Africa is one the world’s most dynamic education markets. Public-private partnerships show best practices for using technology to reach marginalised students, with technology that students use in their daily lives. Africa presents exciting business opportunities for education technology vendors and startups worldwide,” said Trixie LohMirmand, Senior Vice-President for Exhibitions and Events Management at Dubai World Trade Centre, host of GITEX Technology Week, one of the world’s most influential technology gatherings and conferences.

The power of partnerships

According to a press realise issued by WAM, African education projects are witnessing the power of partnerships with local and international NGOs. For instance, The Rumie Initiative, a Canadian-based NGO, has produced the Rumie tablet, that is now in the hands of more than 3,000 children in Africa, including in Benin, Egypt, Ethiopia, Gambia, Kenya, Liberia, Sierra Leone, South Africa, Tanzania and Uganda.

“Rumie saw an opportunity to give disadvantaged students access to the kind of free digital learning materials that had been available only to affluent schools in the past,” said Tariq Fancy, the founder and executive director of The Rumie Initiative, and one of dozens of educational luminaries speaking at GITEX’s Education Vertical Days conference programme.

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